Inside Huckberry’s year of channel expansion, from owned stores to United Airlines

This story was originally part of the 2025 Glossy 50 feature. Click here to see all of this year’s honorees. Where Huckberry goes, its community follows — and grows, and shops.  As such, the Austin-based menswear retailer is an outlier in a landscape full of brands chasing community, which is par for the course. Continue reading this article on glossy.co. Sign up for Glossy newsletters to get the latest on the business of beauty, fashion and pop culture.

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