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The Virtual Boy comes in an uninteresting red box that’s similar to Nintendo’s other accessory offerings, and it’s a shame the packaging doesn’t take inspiration from the original, gloriously ‘90s box art. I’d assume the target demographic for this is mostly collectors, so it’s disappointing that Nintendo doesn’t put much care into the packaging of its retro gear. Atari’s throwback 2600 console really nails the ephemera element by comparison, including display-worthy replica cardboard boxes and super-detailed manuals with each of its games. If the new Virtual Boy came in a box like this, I’d certainly think twice before throwing it away:
Work & Theory on February 22, 2026
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