Beauty Gap x Summer Fridays collection campaign Credits: Gap American retailer Gap is collaborating with cult-favourite beauty brand Summer Fridays to launch a curated collection of “cosy essentials,” such as soft knits, fleece sets, and matching pyjamas for the holiday season. The collaboration, launching on December 12, marks the first-ever apparel collection from the beauty brand, and blends Gap’s classic comfort and timeless design with Summer Fridays’ minimalist Southern California aesthetic and aims to celebrate everyday essentials “in a way that feels fresh, modern, and authentic”. Gap x Summer Fridays collection campaign Credits: Gap The Gap x Summer Fridays collection aims to offer a “true fashion-meets-beauty crossover,” explains the retailer, with loungewear staples in Summer Fridays’ signature tones, such as pink sugar, cherry, and vanilla, as well as a beauty bundle, created exclusively for Gap, as a gift with-purchase, featuring favourites like the Jet Lag Mask and Vanilla Lip Butter Balm. Other highlights include Flannel poplin pyjamas and matching Henley sets in stripes and heart prints, mix-and-match knit sweaters and fleece sets, and giftable accessories like CashSoft socks and headbands. Gap x Summer Fridays collection campaign Credits: Gap Marianna Hewitt, co-founder of Summer Fridays, said in a statement: “There’s such a natural synergy between Gap and Summer Fridays; we both believe in creating easy, timeless essentials for everyday life. We designed pieces that feel cosy and comfortable, soft sweats you’ll live in, to elevated basics you can wear in or out of the home. “Each style is made to fit…
