Under Armour Credits: Courtesy of Oberalp US sportswear group Under Armour has announced its financial results for the fourth quarter and full fiscal year 2026, ending March 31, 2026. The Baltimore-based company reported a total annual revenue of 5 billion dollars, representing a 4 percent decline compared to the previous year, or a 5 percent decrease on a constant currency basis. The fiscal year was defined by significant structural shifts as the group worked to streamline its operating model. President and chief executive officer, Kevin Plank, stated that the performance reflects "intentional steps" to restore brand discipline. Plank noted that while the group has faced macro challenges, the focus is now shifting toward modern marketing excellence to accelerate consumer demand. International growth offsets North American decline During the fourth quarter, revenue reached 1.20 billion dollars, a slight decrease of 1 percent from the prior year. Performance varied significantly by region, as North America revenue fell 7 percent to 641 million dollars. In contrast, international revenue rose 10 percent to 539 million dollars, bolstered by a 22 percent increase in Latin America and 13 percent growth in Asia-Pacific. The group’s direct-to-consumer (DTC) channel showed resilience in the final quarter, growing 5 percent to 406 million dollars. This growth was primarily driven by owned and operated stores, which saw an 8 percent increase in revenue. E-commerce performance remained flat, accounting for 35 percent of the total DTC business for the period. Segment performance and restructuring impacts The group’s core product categories saw…
