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To receive the Glossy Pop newsletter in your inbox every Friday, click here. It was nearly 10 years ago, in 2017, that Glossier first released a sweatshirt. It was simple, with the name of the brand emblazoned across the front — like band merch, but for a beauty brand. And then, in 2024, Hailey Bieber singlehandedly reinvented the merch wheel with the invention of the Rhode Lip Case. Continue reading this article on glossy.co. Sign up for Glossy newsletters to get the latest on the business of beauty, fashion and pop culture.
Work & Theory on March 27, 2026
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